@article{oai:aichiu.repo.nii.ac.jp:00000668,
 author = {村松, 幸廣},
 issue = {33},
 journal = {経営会計研究, Journal of management and accounting. The Keiei-kaikei kenkyu},
 month = {Nov},
 note = {40000824010},
 pages = {1--28},
 title = {マ-ケティングと社会},
 year = {1979}
}